ABOUT JMK

Shop Small. Be Kind. Ride horses.

JMK Designs was established in 2016 in Chicago with the creativity and designs of Jodi Krugman. The focus around gemstones, curiosities and her all around love for layering jewelry.

After some time away from the studio, Jodi wanted to try a twist on what JMK had already built, and move towards Charm Jewelry. Alas, Charmed by JMK was born in the Summer of 2024, as she re-located to Wellington, FL and here we are. 

JMK Designs - Charmed by JMK is horse girl chic at its finest. Each one-of-a-kind piece is thoughtfully created by hand and is curated by Jodi herself. The Charm Bar is always evolving and constantly being updated based on trends, things that sparkle, and what brings joy. You will find Charmed in the Winter months in Wellington, Florida at the Winter Equestrian Festival, and the rest of the year traveling to various horse shows, Pop-Ups and events. Charmed is also available for your private events. 

Jodi is an avid amateur hunter rider, and horses take center stage in her heart. They have since she was young. Creating a business keeps her surrounded by the sport, animals and lifestyle she loves, is part of her spirit and healing journey.  Jodi loves fashion, and when combined with equestrian flare and heirloom-quality creations, it becomes a personal shopping experience. Whether you're looking for a charm for you horses mane, a custom piece of charm jewelry, or even design suggestions, she can help. Her goal is to bring a smile with sparkle, with those who shop Charmed by JMK. With each visit, the hope is you will keep coming back for more as the brand evolves. 


JMK & Charmed Founder & Designer - Jodi Krugman and As You Wish


JMK & Charmed Founder & Designer - Jodi Krugman and Largesse WEF 2021


JMK & Charmed Founder & Designer - Jodi Krugman and Escondido WEF 2022

JMK & Charmed Founder & Designer - Jodi Krugman and Baletto at WCHR Week Lexington, KY